Turn on or off Instant Replies for messages to my Page on Facebook– Instant Replies are messages that are sent automatically as your FB Page’s first response to new messages. For example, you can use your Page Instant Reply message to let customers know that you’ll get back to them as soon as you are free or to tell them “thank you” for contacting your Facebook Page.
Note: Instant Replies aren’t sent when your Page’s messaging status is set to Away and are not included in your Facebook Page’s response rate or response time.
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